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Identity Design
Shridhar Builder, Ahmedabad
An unnamed project by one of the biggest Builders of Ahmedabad, the project was conceived with the idea of providing peace and calm living to its customers. We tried to replicate it with our subtle graphics which gave a reflection of their idea.
Explorations
We started with very bright and intense colour scheme, but soon realised that the colours did not go with the vision of the builder. So we dialled the intensity from 100 to 1.
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